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H Prestige Estates
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Cookie policy.

What this site stores in your browser and asks of other services, and the choices you have over it. This policy sits alongside our privacy policy.

1. What cookies are

A cookie is a small text file that a website asks your browser to store. Cookies let a site remember your actions and preferences over time. In this policy we use the word cookies to also cover similar technologies, such as the local storage in your browser, which we use to remember your cookie choices.

We keep the use of these technologies to a minimum. The site runs on a small set of essential cookies, and everything else, including analytics, is off until you choose to allow it. We do not use advertising cookies or advertising trackers of any kind.

2. Your choices

When you first visit, a short notice asks whether you are happy for us to use non-essential cookies, functional and analytics, in addition to the essential ones. You can accept all, keep to essential only, or open the preferences panel to choose category by category. There are no pre-ticked boxes, and choosing essential only is as easy as accepting all.

You can revisit these choices whenever you like using the Cookies button in the bottom-right corner of any page, or the button below. We treat your choice as valid for about thirteen months, after which we ask again.

3. The categories we use

We group cookies into three categories.

  • Essential. Needed for the site to work and to stay secure. These are always on and cannot be switched off, because the site cannot function without them.
  • Functional. Power helpful features such as our interactive maps and address suggestions. Off until you allow them.
  • Analytics. Help us understand how the site is used, through Google Analytics. Off until you allow them, and never used for advertising.

The tables below list what falls into each category, its purpose and how long it lasts.

4. Essential cookies

These are strictly necessary, so they do not require consent. They remember your cookie choices, help keep our forms secure and, for our own staff only, hold the admin sign-in.

hp-cookie-consentRemembers your cookie choices so we do not ask again on every page. Held in the local storage of your browser rather than as a cookie, and records the categories you allowed and the time you chose them.Expiry: About 13 months
sb-…-auth-tokenKeeps a member of our team signed in to the private admin area. Set only when a staff member signs in, and never for public visitors.Expiry: Session, refreshed while signed in
__cf_bm and Turnstile challenge (Cloudflare)Helps tell genuine visitors from automated bots when a protected form is submitted, so we can keep spam and abuse out of our enquiries. Present only when our bot-protection feature is switched on.Expiry: Short-lived, up to about 30 minutes

5. Functional cookies

Functional features improve your experience but are not essential, so we load them only once you allow this category. Until then, the interactive maps show a neutral placeholder with a button to enable them.

Map display (OpenFreeMap)Loads the interactive area maps. Your browser requests map tiles from OpenFreeMap, which involves sending your IP address to their servers, and the map library keeps a small amount of map data in your browser cache. Loaded only once you allow functional cookies.Expiry: Browser cache; no tracking cookie is set
Address lookupSuggests postcodes and road names as you type into our valuation and search forms. What you type is sent to our own server, which queries a UK address data provider (postcodes.io). Nothing is stored on your device.Expiry: Not stored
Instant online valuation (Zoopla)Powers the instant valuation widget on our valuation pages, which is provided by Zoopla Limited. The widget loads only once you allow functional cookies; when it opens, Zoopla may set its own cookies inside the widget and processes the details you enter under its own privacy and cookie policies.Expiry: Set by Zoopla; see zoopla.co.uk
Property video tours (YouTube)Plays listing video tours on our property pages using YouTube's privacy-enhanced player. The player loads only once you allow functional cookies and choose to play a tour; YouTube (Google) may then set its own cookies under its own privacy and cookie policies. Without functional cookies, the tour opens on YouTube in a new tab instead.Expiry: Set by YouTube (Google); see policies.google.com

6. Analytics cookies

With your consent we use Google Analytics to understand how the site is used, so we can improve it. Nothing loads and no analytics cookie is set until you allow this category, IP addresses are anonymised, and withdrawing your consent stops it from your next page. We do not use advertising cookies or pixels of any kind.

_ga and _ga_… (Google Analytics)Distinguish visitors so we can understand how the site is used: which pages are read, how people arrive, and which features help. Set only after you allow analytics cookies; IP addresses are anonymised, and we do not use advertising cookies or pixels of any kind. Google processes this data as our provider; see Google's privacy policy for details.Expiry: Up to about 13 months

7. Refusing or withdrawing consent

You are free to refuse non-essential cookies, and to change your mind at any time. Because functional features stay off until you allow them, declining simply leaves the site running on essential cookies alone.

Using our preferences panel. Open it with the Cookies button in the bottom-right corner of any page, or the Manage cookie preferences button in section 2, then switch functional cookies on or off and save.

Using your browser. Most browsers let you block or delete cookies and clear stored data through their settings. If you delete our stored choice, we will ask again on your next visit. Please note that blocking essential cookies may stop parts of the site from working. General guidance is available at allaboutcookies.org, and choices about advertising cookies (which we do not use) are explained at youronlinechoices.eu.

9. International transfers of personal data

Some of the services above may process limited personal data, such as your IP address, on servers outside the United Kingdom. This can happen, for example, when your browser requests map tiles from OpenFreeMap, when a form is checked by Cloudflare, or when Google Analytics runs with your consent.

Where personal data is transferred outside the UK, we rely on the safeguards set out in Article 44 and the following articles of the UK GDPR. In practice that means transfers are made to countries covered by UK adequacy regulations, or are protected by appropriate safeguards such as standard contractual clauses or the International Data Transfer Agreement. More detail is in our privacy policy.

10. Changes and contact

We may update this policy from time to time to reflect changes to the site or the law. The version on this page is the current one, and we review it at least once a year.

The data controller is H Prestige Estates Ltd (company no. 15940022), registered office 23 Brockenhurst Road, Ascot, Berkshire, SL5 9DJ. If you have any questions about our use of cookies, please contact us at info@hprestige.co.uk or on 01344 283300.

Last reviewed: 24 August 2026.